Communications, Advertising, and Social Media

Free NASAA Series 63 (Uniform Securities Agent State Law Examination) lesson in Communications with Customers and Prospects. 17 min read, ~2,504 words.

Retail communications require written principal approval before first use; correspondence is supervised, not pre-approved. More than 25 retail recipients in 30 days converts correspondence into retail communication (exactly 25 stays correspondence). Recordkeeping: BDs retain 3 years, state IAs retain 5 years (first 2 easily accessible or on-premises); performance ads run...

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