Communications and Advertising Standards

Free FINRA Series 7 (General Securities Representative) lesson in Seeking Business for the Broker-Dealer. 21 min read, ~3,188 words.

25 retail investors in 30 days is the dividing line, at or below is correspondence, above is retail communication. Retail communications require principal pre-approval before first use. Institutional communications go only to institutional investors, no pre-approval, but firms must have supervisory procedures. Product-specific ads (options, variable annuities, mutual funds) have...

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